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Most Effective Marketing

Most Effective Marketing

Customer Service

Is your marketing planned and purposeful? Or is it random and scattered? Do you find yourself posting on social media whenever the wind blows? When someone calls to solicit advertising or donations from you, do you have a reason for agreeing or declining? What is your...
Story Time: Truth

Story Time: Truth

Employee Retention

True Story: Visiting with a friend the other day who decided to go to Dutch Bros to check out their coffee. So many of his clients rave about it that he wanted to see what the fuss was all about. “Immediately when I drove up, I got it. There’s music playing, staff...
Hiring: Step Three

Hiring: Step Three

Employee Retention

Now that you’ve brainstormed a list of ‘jobs’, decided what to hire for, Step One, and created the job description, Step Two, done some interviewing and hired, now what to do with this person to help them (and your business) be successful? It’s time to step in and do...
5 Entrepreneurial Myths

5 Entrepreneurial Myths

Employee Retention

You’re looking at your friend and their business. Everything seems so shiny and wonderful! You are contemplating starting your own gig. What’s it really like behind the scenes? Here are a few myths – debunked for you. Build it and they will come. Meh, sort of. Yes,...