How to Exceed Your Customers’ Expectations

Of course you want to MEET your customers’ expectations, but why leave it at that? Ho Hum. A vital key to turning your customers into zealots for your business is to exceed, not meet, their expectations. If you’ve been in business long enough, you’ve definitely messed up. It’s inevitable. Maybe…

Continue reading

How to use Humor to Change Behaviors and Attitudes!

Can you train your customers? You bet you can! You train your employees, kids, pets, (maybe even your spouse). Yes, you can train your customers. You can set up an experience that will give customers an expectation about your business before they even open your doors. Below are two excellent…

Continue reading

How Changing One Thing Revolutionized My Hiring Practice

Honest moment. Hiring and training, dealing with people’s “issues”, was one of the most frustrating parts of owning my own business. My expectation is that everyone’s reliable, comes to work on time with the right attitude, is a team player, leaves the drama at home, does their research about the…

Continue reading

Contagious – Recommended Read

I GEEKED out on this book! I’ve been, for years, fascinated with the ponderings of ‘what makes people move’, ‘why do some things catch on’, ‘why does/does not this catch on’,’ how can I get X to catch on’, etc. etc. This book lays it all out. It’s the perfect…

Continue reading

The Basics

What traits make up Excellent Customer Service experiences that help our businesses grow? We all want growth. We want purposeful, manageable, profitable, steady, growth. Running a growing business can pull you in many directions, so how can you focus the limited time you have to make the most impact? Knowing…

Continue reading