How to Exceed Your Customers’ Expectations

Of course you want to MEET your customers’ expectations, but why leave it at that? Ho Hum. A vital key to turning your customers into zealots for your business is to exceed, not meet, their expectations. If you’ve been in business long enough, you’ve definitely messed up. It’s inevitable. Maybe…

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How to use Humor to Change Behaviors and Attitudes!

Can you train your customers? You bet you can! You train your employees, kids, pets, (maybe even your spouse). Yes, you can train your customers. You can set up an experience that will give customers an expectation about your business before they even open your doors. Below are two excellent…

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First Impressions – Part 3

Wrapping up this series of three to help your first impression be your best. After hiring you must train. How do you train this? Let’s say you hired the personality and are going to train the skill. Don’t simply rely on the “great personality” and provide no structure, guidance, or…

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