Walk Like An Egyptian – or – Your Customer

You’re welcome. Now that tune 80’s tune from the Bangles is smashed in your head! When is the last time you took the path(s) your customer takes to, and through, your business? What do you want to communicate to your customer before they walk through your front door? Your values…

Continue reading

Smile, you’re on Candid Camera!

If you and your employees are not doing this, you’re missing the boat. You’re not giving your best first impression and missing an opportunity to increase profits and make someone’s day. To whom does this apply? Customer Service Staff – Interacting face to face with your customer Employee to Employee…

Continue reading

How to Exceed Your Customers’ Expectations

Of course you want to MEET your customers’ expectations, but why leave it at that? Ho Hum. A vital key to turning your customers into zealots for your business is to exceed, not meet, their expectations. If you’ve been in business long enough, you’ve definitely messed up. It’s inevitable. Maybe…

Continue reading

How to use Humor to Change Behaviors and Attitudes!

Can you train your customers? You bet you can! You train your employees, kids, pets, (maybe even your spouse). Yes, you can train your customers. You can set up an experience that will give customers an expectation about your business before they even open your doors. Below are two excellent…

Continue reading